Samantha is Managing Partner/Co-Founder of We Are Phase2
I watched a 360 video and was inspired to find the marketers in the field. I found very few and thought that needed to change.
So I decided that I could help make that change happen:
When I got offered my first project for a fee.
Try it, even if it’s a side-hustle.
I’m trying to help the emerging tech industry overall using the skills I have: marketing.
I’m grateful to Cathy Hackl for reaching out to me saying, “Do you want to write a book with me?”
“Why should [your client/your target] care?”
It’s good to ask “Why should [your client/your target] care?”
Often people are so wrapped up in their own company and solutions that they forget that the people receiving your company’s pitch or the people who are reading your website don’t care as much as you do about your company. You need to make it really obvious and distinctive as to why they should care.
There are so many! Amy Webb of the Future Today Institute, Simon Sinek, Scott Belsky of Adobe. I would love to learn from them and gain insights into their fields of expertise.
Simplifying super complicated topics into simple bullet points.
The Subtle Art of Not Giving a ____
As someone in emerging tech, it will be “on your face” or “on your body,” so built within your AR glasses and/or within your clothing or accessories.
Fruit juice with seltzer
Anyone integrating the new shopping feature.
Just one? Never just one.
All of the XR women CEOs and women marketers in the business.
I’m excited to see where and how to apply hand-tracking capabilities, volumetric capture, and holograms in marketing and advertising campaigns.
Find Samantha in New York adorning *definitely* more than one piece of technology at any time. Connect with her on LinkedIn and look out for her XR, never-been-done-before magic coming to a marketing campaign near you.